Tame frizz and boost shine every wash with Virtue Smooth Conditioner, a moisture-rich formula that leaves hair soft, sleek, and easier to manage. Powered by the brand’s groundbreaking Alpha Keratin 60ku protein, it helps smooth the cuticle, reduce friction between strands, and target frizz at the source for a polished, humidity-resistant finish.

This salon-quality conditioner hydrates without weighing hair down, helping to lock in moisture while sealing in lustre. Suitable for all hair types, especially frizz-prone, wavy, or curly hair, it is colour-safe and free from sulfates, parabens, phthalates, synthetic colours and dyes, and gluten. With every use, hair feels smoother, looks healthier, and becomes more manageable over time.

Benefits:

• Helps reduce frizz by smoothing rough cuticles and minimising friction between strands
• Protects against humidity to support longer-lasting smoothness
• Locks in moisture and enhances shine for softer, more lustrous hair